Royalty Free | Marketing Support | 50% reduce staff cost

Join the revolution in the craft beer industry with The Beer Concept, a scalable and profit-driven franchise model designed to ensure success in a growing market.

1. Low Setup Costs and High Returns:

   • Space Requirement: A compact 1,000 sq. ft.

   • Investment: Starting at 30 lakh INR.

   • Margins: Craft beer sales with 60% profit margins.

   • Beer Sales Target: Each outlet is projected to sell 600 liters monthly.

2. Franchise Partner Advantages:

   • No royalty charges, ensuring maximum revenue retention.

   • Ability to supply The Beer Concept craft beer to local bars within the same pincode.

   • Reduced operational costs: Staff salaries are 50% lower during the first year.

   • Strategized menu with standard pricing across all outlets to maintain uniformity.

3. Operational Support:

   • Staff training and operational setup completed within 120 days of signing the agreement.

   • Comprehensive market support from the brand, including monthly promotional events.

   • Vendor payments made directly by you, ensuring complete transparency.

4. Venue and Financial Recommendations:

   • Rental rates capped at ₹100/sq. ft., with an ideal target of ₹60/sq. ft.

   • Revenue-sharing model: 8-15% of sales or minimum guarantee (whichever is higher).

   • Franchise fee of ₹5 lakh (non-refundable) at the time of signing.

If this is of your interest